See the Work
Brands and websites
designed with intention
Web design and branding for independent shops, makers, and small businesses who are done settling for a website that doesn't do them justice.
See the Work
Web design and branding for independent shops, makers, and small businesses who are done settling for a website that doesn't do them justice.
A handmade jewelry shop's redesign that doubled sales after launch. A cluttered shop became a story-led site where everyday shoppers and brides each have a clear path to the right piece, and a checkout fix stopped 62% of carts from walking away.
A life coaching practice ready to grow beyond Instagram. I built a warm, trust-first website with booking built right in, and bookings went up 60% after launch.
A nine-month behavioral research study for a Fortune 500 wearable product. 120+ sessions to turn vague "it's hard to use" signals into a repeatable, actionable usability rubric.
An event discovery platform designed for the LGBTQ+ community to find inclusive, affirming events they can actually trust. Five months, two user groups, three platforms. Now live at qcal.app.
A plant care companion app built from interviews with 22 real plant owners recruited from the nursery I worked at, turning "I water it when I remember" into a routine that actually sticks.
Brand guides, flyers, logos, and marketing materials designed outside of full website builds, for clients like Banker Contracting, ClearShot Creations, COEDD, and Portalis.
Every great project starts with a conversation. Let's grab 30 minutes and see if we click.